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@official_lynsey

outREACH Conference

One dreary morning in January we decided that it would be a good idea to host a conference in the summer, you know, just to challenge ourselves a little. The next day the venue was booked. A week later we’d got the branding sorted and had put up a page on the website. Now there are just a... More

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How to Outreach Journalists in the Age of “Churnalism”

‘Churnalism is a form of journalism in which press releases, stories provided by news agencies, and other forms of pre-packaged material, instead of reported news, are used to create articles in newspapers and other news media.’ Churnalism is a reality for many editorial teams in 2017.... More

@iirislagus

What Makes News?

"How do I get a journalist to cover my topic?" This is a question that PRs constantly ask. Experience teaches a lot about what news media’s preferences are, but learning what the definition of news is can be rather helpful as well: The definition of news is simple. News can be defined as... More

@lisadmyers

Verve Search wins Best Large SEO Agency in Europe!

It's official, we're the best Large SEO Agency in Europe!! (It’s not bragging if it’s true….) On Thursday 27th April, eight members of the Verve Search team (plus two of our lovely clients from Expedia and Gocompare) flew from London to Krakow to attend the 6th Annual European... More

@official_lynsey

Lisa Myers recognised in the BIMA 100 list 2017

We’re excited to announce that our very own CEO, Lisa Myers, has been recognised within the ‘CEO and Leader’s’ category in the prestigious BIMA 100 list. The BIMA 100 recognises the best in UK digital and celebrates individuals who are shaping the future of Britain's digital... More

@MattELindley

BrightonSEO 2017: A Long Way From A Room Above A Pub

Last Friday, 3,500 SEOs descended on Brighton for the UK's biggest search marketing conference. BrightonSEO has come a long way since its inception in a pub, and five of us headed down from Verve Headquarters for a day of learning, listening, meeting people, and enjoying the good... More

@official_lynsey

Love is All Around

“I feel it in my fingers, I feel it in my toes, Love is all around me, and so the feelings grows…” These two lines of the cheesy 90’s pop tune perfectly describe the feeling at Verve Search HQ last week. It was the return of LOVE WEEK, a chance for the whole office to express how they... More

@lisadmyers

4 Awards + 10 Nominations for UK Search Awards 2016

It's been a great week. Scrap that, it's been a FANTASTIC WEEK! On Tuesday night we WON 4 awards at the Digital Impact Awards: Our campaign "Accent Map" for Expedia UK WON two Gold in the categories: Best use of SEO in the Corporate Sector AND Best use of Digital in Travel &... More

@jamesfinlayson

How We Got Guardians of the Galaxy Director, James Gunn, To Comment on Our Campaign

When James Gunn, Director of Guardians of the Galaxy, spent two hours on Twitter discussing one of our recent creative pieces, we knew it had gone viral. Following the success of Directors Cut, we’d like to share a bit about how we got there. Made for our client, Gocompare.com, the piece... More

@iirislagus

A small lesson on semiotics from BrightonSEO

How do you create successful content?  This is a perpetually hot topic and many speakers at BrightonSEO  focused on this. Unhappily, from time to time content campaigns fail to achieve the results expected and we’re left with the question – what went wrong? To try to answer this was... More