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outREACH Workshop Video 2 – Outreach Strategy

Louise Ali

Louise Ali

May 22, 2020

This is the second video in a three part series from our free outREACH workshop. This was a series of workshops teaching actionable tips and techniques that will enhance your creative content and link-building strategy.

In the second part of the series, Alex Cassidy, Head of Outreach discusses and answers questions on:
  • Prospecting & research – finding the right contacts (tools and techniques)
  • Emailing – formatting and structure, what works and what doesn’t.
  • Angles – adopting your outreach and your campaigns
  • Following up and seeing track – tools and processes for keeping track of it all

If you haven’t already seen the first in the series, feel free to follow this link and check out Lisa Myers, the CEO and Founder of Verve Search, as she goes through the concept and ideation process of creative campaigns.

The third and final video in this series will be released next week.

Join us for our next event. In June, we are hosting outREACH Online Conference which is a fantastic opportunity for you, or members of your team to hear from the best SEO’s, link-developers, content creators and marketers in the industry including marketing wizard Rand FishkinShannon McGuirk (Aira), Carrie Rose (Rise at Seven), our very own Lisa Myers and many many more. We hope that you’ll be able to join us for this event.

If you have any questions about this content or outREACH Online please contact us at [email protected].

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