You are now in the PPC (Pay Per Click) Knowledge Bank, where you can enhance your PPC knowledge by reading our Best Practise guides, view video tutorials and access all articles and blogpost on the topic.
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Pay Per Click advertising is a very powerful discipline and one of the most popular ways of doing online marketing in Europe. The principle of only paying when someone clicks on your ad makes sense, how can it possibly go wrong? In this knowledge hub we have gathered best practice guides, articles and blogposts to help you learn about PPC; from how to set up and manage a campaign to getting the best out of your agency: