CASE STUDY: GO COMPARE, BILLIONAIRES LEAGUE
SERVICES: SEO, Creative Campaign development and Strategic Outreach
Markets: UK and International
The objectives set by Gocompare.com were to create an engaging and shareable piece of branded content that would:
- Support and increase brand recognition efforts
- Achieve top-tier, authoritative, editorially valid links through creative content
- Generate Traffic and Views whilst increasing organic visibility for their Savings page.
This campaign has been consistently covered by relevant, top tier publications as well as gaining a huge amount of traction on social media.
- 98 pieces of coverage from 86 Linking Root Domains which were viewed over an estimated 2.1 million times
- Links from very high authority sites: Business Insider, Daily Mail, Metro, The Independent, BBC, The Mirror, Inc., The Telegraph, The Sun, MSN Money, Entrepreneur and Fox News.
- The campaign has been featured multiple times on Business Insider, The Telegraph as well as on BBC.com and BBC.co.uk. It has also achieved international attention with high authority sites in the US, Philippines, Germany, Malaysia, Singapore and Norway.
- Billionaires League has seen a total of 20K social shares.