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Verve Search has been acquired by Omnicom Media Group

Lisa Myers

Lisa Myers

September 15, 2017

We are super excited to announce that Verve Search has just been acquired by Omnicom Media Group.

Holy smokes, how did that happen?

Well, it started like this:

In January 2009 I founded Verve Search, because I felt so passionate about SEO and how it should be done. I wanted to create an agency that people really wanted to be part of.

The first year it was just me, Sam and Nick, the three musketeers (that never actually stuck, I just kept saying it!). I also managed to fit in having a baby in year 2 of business, then by year 3 we really started to grow.

The following years brought significant changes to Google’s algorithms, which was a challenge, but the real challenge; was people. Learning how to motivate people, how to inspire and most of all how to help people work better together. That has been the biggest learning experience.

We have achieved some truly amazing results in the past few years, including winning 16 awards in the space of 2 years, and winning ‘Best SEO Agency’ three years running.

We have spoken at loads of conferences:

We even started our very own OutReach Conference:

Just in the past 12 months alone we have launched over 70 campaigns for our clients, generating thousands of links and coverage in the printed press, radio and even TV, in 7 different countries.

The future vision

We are very passionate about what we do, and have ambitious goals for the future. Our vision is to be ‘THE destination for digital pioneers’.

We could have continued as we were, growing steadily, and probably achieved our vision, eventually. But in 2015 we decided to look at other ways we could reach our goals, in other words we decided to ‘look for a bigger boat’.

This was no easy task, as anyone that has sold a business would testify, finding the right ‘spouse’ is no easy feat.

It was really important to us to find a ‘home’ that cared as much about innovation and people as we do. But most importantly, it was vital to find a cultural fit. After meeting with several companies, it was quite clear that the right match for us was Omnicom Media Group.

We are so excited about this new chapter for Verve Search, as we get to continue doing the great work we are already known for, whilst allowing us to accelerate growth and continue innovating.

Do, or do not, there is no try!

Lisa

Official Press Release:

Omnicom Media Group acquires leading independent SEO and Content Marketing agency, Verve Search.

Omnicom Media Group announces that it has acquired Verve Search Ltd (“Verve”) which is a UK-based international SEO and Creative Content Marketing agency. Named ‘Large SEO agency of the year’ (The European Search Awards 2017), Verve’s specialist team spans 14 nationalities and provides services in 15 languages.

Founded in 2009 by CEO Lisa Myers, Verve’s success has been driven by client-first results, talent, innovation and accountability. This combination has attracted clients such as Expedia, GoCompare and MADE –  and has led to the development of proprietary assets, such as the Verve ‘Link Score Tool’, which enables links to be evaluated and ranked by relative authority.

Colin Gottlieb, CEO Omnicom Media Group EMEA said, “A successful acquisition enhances an enterprise across three critical areas, capabilities, clients and culture. Verve Search hits the mark on all three measures, and will be another valuable specialist resource to drive business results for our clients.

Verve Search will continue to operate under its brand name as a unit within Omnicom Media Group.

Commenting on the move to Omnicom Media Group, Verve Search CEO, Lisa Myers said: “Verve Search has gone from strength to strength, following our vision to be “the destination for digital pioneers’. Omnicom is a great fit for Verve, in terms of both culture and vision. We are passionate about innovation and creativity, and becoming part of the Omnicom family will allow us to grow further.  This new chapter is going to be very exciting and we can’t wait to get started.”

ENDS

About Omnicom Media Group
Omnicom Media Group (OMG) is the media services division of Omnicom Group Inc. (NYSE: OMC), the leading global advertising, marketing and corporate communications company, providing services to over 5,000 clients in more than 100 countries. Omnicom Media Group includes the full service networks OMD, PHD and Hearts & Science; the Annalect global data and analytics platform; the OMG global programmatic buying platform; global performance marketing agency Resolution Media; as well as a number of specialty media communications companies.

For further information please contact Androula Shapanis – [email protected]
Tel – +44 2079083511

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