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@HeiniHuhtinen

Why should a company blog: five brilliant take-aways from SES London 2014

So we all have been told million times that it is important for a company to have a blog that is actively updated. And by the year 2014 most companies have taken this advice on board and started to blog. But what doesn’t seem to have sunk in so well is that it really DOES matter what you do with... More

@glenmcmurry

SES London 2014 – The Best 30 Minute Presentation From Any SEO Conference Ever

People tend to fall in one of two categories when dealing with search engine marketing conferences: love or hate. I tend to be in the latter group. They are often too fluffy, too general, too long, and too big league for me. I can see where they fit into the industry; I understand that a small... More

@michaelguyperry

SES London 2014 – Day One Round-Up

One day of SES London 2014 down, two to go! Here are my highlights of Day One... Running in Real-Time: Bringing Campaigns to Life by Marketing in the Moment In his keynote speech, Bruce Daisley, MD of Twitter UK, gave an interesting insight into how both consumers and brands use Twitter,... More

@michaelguyperry

SES London 2014 Preview – Top Ten Talks

There is now less than a week to go before SES London 2014 kicks off. Ahead of the event, I've been reading up on each of the experts speaking at the conference, and here are my choices for the key talks to go along to. 1. Running in Real-Time: Bringing Campaigns to Life by Marketing in the... More

@michaelguyperry

Win a Platinum Ticket to SES London 2014! #HeartSESLondon

“Hey girl, how’d you like to see my long tail?” With Valentine’s Day only two weeks away, we at Verve thought we’d show you all some love and offer you the opportunity to WIN one of two platinum tickets to SES London 2014 (worth £1,199 each), courtesy of the organisers... More

@michaelguyperry

RapGenius: Not So Smart After All

The online start-up RapGenius, a site that allows users to submit their interpretations of song lyrics and other texts such as religious passages, poems and speeches, received a rather unwelcome present from Google on Christmas morning. The search giant had carried out a manual action,... More

@glenmcmurry

The best free alternative to Hitwise and Comscore

Edit: I just re-read this and it comes off as pretty sale-sy for SimilarWeb. I promise I have had no compensation whatsoever from them. In fact, I have never even talked to anyone from SimilarWeb.    The toughest thing about moving from a massive global agency to one the size of Verve... More

@MattELindley

Damn Son, Update Your Off-Page SEO for 2014

Guest blogging can be a great way to obtain links, but the strategy has been so over-used in the last few years that most site owners are just saying no. The average webmaster is spammed with dozens of generic outreach emails every week, so it's no surprise that our requests are met with anger or... More

@ben_holbrook

Could your images be harming your on page SEO?

Google image search is so good now that you can use it to find exactly where your images are being used/high jacked elsewhere on the net, in just a few clicks. So consider this, if Google is capable of reading and recognising your images, wouldn’t it be reasonably safe to assume that it also... More

@luke_walmsley

#BrightonSEO 2013 “Breaking down the Silos” Matt Roberts

BrightonSEO was undoubtedly a huge success, bringing fresh ideas to the stage through the talent from Agencies, Tools and Media's that we know, love and use (too much). Matt Roberts, Linkdex, came to discuss the ‘Breaking down the Silos'. A Guide to creating the Ultimate Team, and I believe,... More