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How to build a Text Spinner UI Widget

Spinner widgets are one of the UI components that are often used in games, in which either a user interaction or an internal process changes the content of the widget, but instead of a static change, the widget transitions smoothly by spinning from the old value to the new one. You might recognise... More


Why Marketers need to Discover Snapchat

Unless you’ve been hiding under a rock for the last 4 years, I have no doubt that you’ve heard of Snapchat, but do you know enough about it? It strikes me that when it comes to this social network you’re on one of two sides. You have ‘Snapchat Super Fans’ who are fully immersed in the... More


6 Dos and Don’ts for Preventing WordPress Comment Spam

As bloggers, we constantly deal with the pain of being spammed with comment spam!  Picture a scenario where you've put a lot of time and effort into producing an awesome piece of content (such as this blog post you're currently reading), shared it all over social media and sat down to wait for the... More


How to Optimise your Content for Success with the Flesch-Kincaid Scale and Readability Statistics

Image source Like it or not, we’re all guilty of starting to read an article, a blog post or even a novel before giving up a few sentences in when the writing hasn't immediately grabbed us. But what if users are doing the same with our own hard-crafted content? Don’t worry, I'm not going... More


Why should a company blog: five brilliant take-aways from SES London 2014

So we all have been told million times that it is important for a company to have a blog that is actively updated. And by the year 2014 most companies have taken this advice on board and started to blog. But what doesn’t seem to have sunk in so well is that it really DOES matter what you do with... More


SES London 2014 – Day One Round-Up

One day of SES London 2014 down, two to go! Here are my highlights of Day One... Running in Real-Time: Bringing Campaigns to Life by Marketing in the Moment In his keynote speech, Bruce Daisley, MD of Twitter UK, gave an interesting insight into how both consumers and brands use Twitter,... More


The best free alternative to Hitwise and Comscore

Edit: I just re-read this and it comes off as pretty sale-sy for SimilarWeb. I promise I have had no compensation whatsoever from them. In fact, I have never even talked to anyone from SimilarWeb.    The toughest thing about moving from a massive global agency to one the size of Verve... More