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Posts By Sohaib Siddique

@sohaibmsiddique

Google Analytics Not Provided to Go up to 100%

Last week I wrote about getting useful insights from Google Analytics (GA) not provided data. The primary focus of that article was aimed at attaining and analysing keyword data for useful information. I wish I knew what awaited all digital marketers around the world. Over the past two years,... More

@sohaibmsiddique

How to Turn the Dreaded (not provided) Into Useful Data

I was lucky enough to attend Dara’s Advanced Google Analytics (GA) training course on Thursday at #brightonSEO. The issue of Google’s (not provided) came up within the first five minutes of the hour. Everyone had a deathly, depressed look on their face. Including me. Perhaps the biggest take... More

@sohaibmsiddique

Don’t Judge a Book by Its PageRank…

My job requires me to be involved in both the technical and content ends of SEO. Regardless of what department you’re working in, you will come across the term PageRank (PR) every single day. Despite what we may tell ourselves, it is still the most tempting indicator to use while analysing the... More

@sohaibmsiddique

Is User-Generated Content THAT Great?

Regardless of what industry you are in, what type of goods you sell or what services you offer, there is one rule every business should follow: tell the customers that you care. Let them know that you value their opinion—that they are more than just another e-commerce transaction that will be... More

@sohaibmsiddique

How to Optimise Your WordPress Site with Yoast

WordPress is easy to use and install, making it an ideal content management system (CMS) for bloggers. You don't need in-depth programming knowledge and it's very flexible in terms of plug-ins and support. This is why many webmasters claim that WordPress is one of the best CMS platforms out there... More