After recently attending the SES 2010 conference I have finally found the time to upload my blogpost on Brian Eisenberg session on How to Increase Conversion Rates. It was a great session by Brian and I hope you take as much from the tips as I did. Everyone loves a secret. Some people keep secrets, [...]

So what did I learn I hear you cry? I thought it would be best to summarise everything that I would be interested in hearing if someone else was blogging this, so read on, oh and get comfortable.

Did you know women talk more than 15% more than men every day? Men smiling at that figure now should stop as 8% of you never cleaned your teeth this morning.  Welcome to the wonderful world of statistics. They give us an insight and a clearer indication of how successful our marketing campaigns are and [...]

Gather round soldiers, up 2, 3, 4, up 2, 3, 4… We are on a covert mission to discover whether there is any weight or value placed on keywords in bold and italic tags. The final objective of this mission is not only to debunk myths but with your help and comments to finally bury [...]

Through the creation and posting of videos illustrating your products or service a sharp boost of brand awareness can be gained via user generated content sites like YouTube. Currently 48% of internet users have been to a video sharing website like YouTube (fact finding = tick) So by simply positioning your brand online it can help to generate an extra channel of traffic to your website.