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#ContentMarketingShow | Can a Brand Ever Be Truly Social? Stephen Waddington

Kicking off the Content Marketing Show, Stephen Waddington begun his talk by comparing social media to the social aspects of attending a party. He described social media's relevance to the human beings that are being exposed to it and the resulting 'bad behaviour' and wrongdoings that we are all... More


How to Optimise your Content for Success with the Flesch-Kincaid Scale and Readability Statistics

Image source Like it or not, we’re all guilty of starting to read an article, a blog post or even a novel before giving up a few sentences in when the writing hasn't immediately grabbed us. But what if users are doing the same with our own hard-crafted content? Don’t worry, I'm not going... More


#BrightonSEO 2013: 6 Tips for Successful Outreach by Danny Ashton

Danny Ashton's look at the best ways to successfully outreach your content To connect with a wide audience and ensure that his talk really hit home with everyone here, he used the analogy of outreaching content as similar to outreach in terms of a romantic relationships - genius and easy to... More


How to Increase the PageRank of Your Google+ Profile

 We all know that we should be building our Google+ network but, like a trip to the dentist, most of us just haven’t got around to doing it yet. Increasing our author rank by implementing the rel=author tag is simple enough – but have you ever thought about your PageRank? That’s right;... More


5 Easy Ways to Improve Your Content

You've spent hours slaving away to create your content: redrafting paragraphs, rephrasing sentences and, if you’re anything like me, hesitating over the placement of a comma. So why is nobody reading your article? Or worse still, why is no-one commenting on it, Tweeting it or Facebook sharing... More


SES London 2013 – Day Three

Day Three at SES I made a flying visit to the morning of Day Three at SES London 2013. Here’s what I picked up from the experience of my first ever SEO conference (besides the free coffee….) The talk that I attended, ‘Breaking Down the Borders: International and Multilingual SEO’ was... More