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How to Outreach Journalists in the Age of “Churnalism”

‘Churnalism is a form of journalism in which press releases, stories provided by news agencies, and other forms of pre-packaged material, instead of reported news, are used to create articles in newspapers and other news media.’ Churnalism is a reality for many editorial teams in 2017.... More

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What Makes News?

"How do I get a journalist to cover my topic?" This is a question that PRs constantly ask. Experience teaches a lot about what news media’s preferences are, but learning what the definition of news is can be rather helpful as well: The definition of news is simple. News can be defined as... More

@LisaDMyers

Verve Search wins Best Large SEO Agency in Europe!

It's official, we're the best Large SEO Agency in Europe!! (It’s not bragging if it’s true….) On Thursday 27th April, eight members of the Verve Search team (plus two of our lovely clients from Expedia and Gocompare) flew from London to Krakow to attend the 6th Annual European... More